5 Key Cybersecurity Trends to Watch in 2024

December 15, 2023by TNTMAX

As we usher in the new year, it’s crucial for businesses to stay ahead of the curve and be prepared for emerging cybersecurity challenges. 

Analysts and industry thought leaders shared their insights with TechTarget. Here are five of the most key cybersecurity trends to watch in 2024. 

Increase of Zero-Day Vulnerabilities in Extortion Attacks

Zero-day vulnerabilities, which refer to undisclosed and unpatched software flaws, are expected to play a more prominent role in extortion attacks. Malicious actors may leverage these vulnerabilities to target multiple organizations simultaneously, as demonstrated in the MoveIt Transfer attacks. Exploiting such vulnerabilities allows attackers to maximize the impact of a single attack or campaign before defensive measures catch up. While discovering zero-day vulnerabilities requires significant resources, their potential impact underscores the importance of proactive cybersecurity measures.

Generative AI Impacting Email Security

The advent of generative AI in 2023 has already influenced phishing attacks by improving email impersonation techniques. In 2024, attackers are likely to further integrate generative AI into social engineering campaigns. By using large language models to mimic high-level decision-makers, attackers can craft more convincing and personalized phishing emails. Organizations should prioritize employee awareness training and employ robust security measures to mitigate the risks associated with this evolving threat landscape.

Widespread Adoption of Passwordless Authentication

After years of speculation, 2024 may be the year when passwordless authentication gains significant traction, with biometrics emerging as the preferred modality. Biometric authentication, such as fingerprint and facial scanning, offers a more secure alternative to traditional password methods. While industry standards like FIDO2 are contenders, the debate over the most suitable authentication option will likely continue. Organizations should evaluate and implement passwordless solutions to enhance security and user experience.

Closer Collaboration Between CSOs, CISOs, and CEOs

In 2024, it is expected that there will be closer collaboration between Chief Security Officers (CSOs), Chief Information Security Officers (CISOs), and Chief Executive Officers (CEOs). These executives will work more closely to optimize security budgets, prioritize risk mitigation, and address both physical and digital security concerns. The convergence of IT security with physical or corporate security is expected, emphasizing the need for a holistic approach to safeguarding data and employees.

Identity Verification Seeing Wider Adoption

Identity verification will become increasingly essential in 2024 as organizations seek to ensure the authenticity of individuals during account onboarding. With advancements in AI, identity verification tools can compare employee photographs and information to government documents, enhancing the overall security posture. As the threat landscape evolves, organizations must embrace identity verification technologies to safeguard against unauthorized access and potential impersonation.

As we step into 2024, organizations must remain vigilant and proactive in addressing the evolving cybersecurity landscape. By staying informed and implementing robust security measures, businesses can better protect themselves against emerging threats and ensure the integrity of their digital operations.