How to Protect Yourself Against Deepfakes

May 17, 2024by TNTMAX

Deepfake technology, a product of generative AI, poses significant risks to privacy, identity theft, and misinformation. Even if you don’t use AI platforms, your online presence could be exploited to create convincing yet fraudulent deepfakes. These AI-generated videos or audio clips can make it appear as though you’re saying or doing things you never did, leading to severe consequences such as defamation and fraud. 

Here’s a comprehensive guide to help you safeguard yourself against deepfakes, with tips from the National Cybersecurity Alliance.

Share Cautiously and Up Your Privacy Settings

The first line of defense against deepfakes is being mindful of what you share online. High-quality photos, videos, and other personal information can be harvested from social media platforms and other websites. Adjust your privacy settings to ensure only trusted individuals can view your content. Additionally, use privacy settings on social media and other websites to control who can access your data. By limiting who can see your photos, videos, and other sensitive information, you reduce the resources available to potential deepfake creators.

Use Multi-Factor Authentication

Enhance the security of your online accounts by enabling multi-factor authentication (MFA). This adds an extra layer of security, requiring an additional step such as a facial scan or a code sent to your phone, making it harder for unauthorized users to access your accounts.

Use Strong Passwords

Create strong, unique passwords for all your accounts. Each password should be at least 16 characters long and include a random mix of uppercase and lowercase letters, numbers, and special characters. Use a password manager to keep track of your passwords and enable MFA on your password manager for added security.

Keep Software Up to Date

Ensure that your devices and software are always updated with the latest security patches. Outdated software can have vulnerabilities that hackers may exploit. Turn on automatic updates to keep your systems secure without needing to check manually.

Watch Out for Phishing

Be wary of emails, messages, or phone calls from unknown sources, especially those that create a sense of urgency. Deepfake creators often use phishing tactics to manipulate you into sharing personal information or downloading malware. Always verify the identity of the sender and avoid clicking on suspicious links.

Report Deepfakes

If you encounter deepfake content involving yourself or someone you know, report it to the platform hosting the content and federal law enforcement. Prompt reporting can help limit the spread and potentially lead to the removal of the content.

While deepfakes represent a new challenge in combating misinformation and defamation, proactive measures can protect your digital identity. Stay informed, adopt strong cybersecurity habits, and be mindful of what you share online and who has access to it. 

To learn more about cybersecurity, contact us at (201) 891-8686 or [email protected].